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Blind Tasting Sleeve : the BTS, La main du vigneron

Blind Tasting Sleeve®

The bts® la main du vigneron®

You probably know the Blind Tasting Sleeve®, the tasting sleeve printed with a question mark. Now the brand proposes a new model La BTS® La Main du Vigneron® [the wine grower’s hand]. Colourful, trendy, easy to use and wash, this sleeve adapts to all the 75-cl bottles.
It is also marked with symbolism. With the label hidden, the taster can only rely on his senses to taste, make an opinion, assess, recognize the region, the grape variety… and at last guess the signature of the wine grower. The graphics place man’s hand at the centre of the attention, its is the handprint with its lifeline and identity. La Main du Vigneron® restores a link of sharing and conviviality between the wine grower and the taster.